With expo season drawing to a close and our annual roadshow complete, Dubai Tourism ANZ is now focussing its attention on the peak season activities as Dubai Calendar heats up with some big events over the coming months.
With just a couple of months left of 2016, we are also gearing up for one of the biggest launches of the decade in Dubai as we countdown to the opening of Dubai Parks and Resorts; three big family theme parks in one, ready to join IMG Worlds of Adventure, which opened last month. In addition, we will see a packed calendar of sporting, fashion, music and cultural events to supplement the product launches in destination.
Just some of the amazing events coming up over the next couple of months include the Beach Soccer Intercontinental Cup; Les Miserables at the newly opened Dubai Opera; the DP World Tour Golf Championship with international sports stars; Dubai Design Week at d3; the Red Bull Cliff Diving competition seeing adrenaline-seekers in attendance; the Emirates Rugby 7s and and the annual Dubai International Film Festival, among others. To find out all events coming up, visit Dubai Calendar online.
And to make sure we keep momentum going in the industry, we will host another Ultimate Emirates Dubai famil next month, inviting agents to experience the city firsthand.
We will also continue with our PR campaigns to supplement our marketing and trade activity, making sure our media showcase the best of the city, through TV and influencers, and we’ve seen some great content on the destination through influencers like Girl Tweets World and Nadia Fairfax. And make sure you watch this space for an exciting brand collaboration, due to be announced next month!
Julie King - Director, Asia Pacific – Dubai Tourism